In the modern world, where unique wardrobe items and exclusive jewelry are still able to speak about their owner, the desire to own the rarest items doesn’t pass among fashionistas all over the world. Limelight Nova is one of the few fashion concierge companies capable of finding the most desirable for their clients. Since its foundation in 2008, the company has been well known for sourcing exceptionally rare luxury items for clients with impeccable taste. Many of them kept the contacts of the company in great secret so that the exclusive items didn’t appear among their friends and competitors. With offices in London and Monaco, Limelight Nova is one of the first independent fashion concierge companies in Europe serving the most renowned international celebrities and VIP clients.
With a unique insight into the world of fashion, Limelight Nova has compiled a selection of the 10 most popular luxury items of this season.
1. Chanel «Dad» Sandals
Lisa DiCicco Cahue @viktorialivshits
Chanel «Dad » sandals were especially popular this season, and almost every fashionista has been hunting for them. Demonstrating the perfect balance of comfort and chic, they have become an indispensable wardrobe item. Like our favorite trainers, Chanel «Dad » sandals go with any outfit, be it a dress or sportswear.
2. Hermès Shearling Chypre
Hermès lovers are very fond of Oran leather sandals, but the brand surprised the leading fashionistas by introducing a more “chunky” version with fur. The new model has been especially popular among fashion bloggers who created a stir on social networks.
3. Yeezy Slides
@2mood_com Unknown source
Rubber, in general, is a very strong trend this summer, associated more and more with comfort and style. Thus, the rubber flip flops of the American rapper Kanye West, created in collaboration with Adidas, won the hearts of not only fans but also fashion bloggers.
4. Chrome Hearts necklace
Chrome Hearts remains one of the hardest to find and therefore popular luxury items today. Bright silicone crosses from the limited Japanese collection are especially in demand this season, attracting attention with neon colors and materials unusual for jewelry.
5. Oversized shorts and pajama-style shirt
Kendall Jenner Pernille Teisbaek
Long gone are the days when pajamas were worn only during sleep. This image is now the main trend in street style. Especially trendy this season are monochromatic oversized dad or grandfather shirts from The Row and The Frankie Shop. Particular attention should be paid to the orange color because it was the hottest this season.
6. Amina Muaddi PVC Begum
Today, Amina Muaddi shoes are among the most sought-after designer shoes that are very common on Instagram. A curly heel, an original brooch, and silicone in the brightest colors became the iconic features of the shoes from this young designer.
7. Mach&Mach shoes
Lena Peminova Unknown source
These stunningly cheeky, bold, and playful shoes are perfect for parties and unspoken statements! Unsurprisingly, they are so beloved by stars and fashion influencers including Katy Perry, Lena Perminova, and Kylie Jenner.
8. Hermès mini Kelly
Alex Riviere @therealfashionblogger
This handbag, especially in mini size, continues to be the most desirable item in the wardrobe of every fashionista. It’s a stylish, cool, and smart investment as prices on this item are growing fast. It is often worn open and a crossbody.
9. Cult Gaia Serita dress
The iconic Cult Gaia Serita jersey dress is undoubtedly the winner of this season’s popular luxury items and summer dresses. Daring cut-outs on the sides, flirtatiously accentuating the waist, open back and maxi length perfectly embodies the resort-style.
10. Oversized hoodie
Alex Riviere Unknown source
Once an oversized gym sweatshirt, it has become a must-have hoody and one of the popular luxury items for any wardrobe. This trend undoubtedly combines fashion and comfort. Particularly popular this season was the Chrome Hearst Hoodies, of course with the iconic cross prints.
In conclusion, I would like to note how much the fashion world has changed with the advent of bloggers, having had a tremendous impact on the formation of consumer tastes and brand preferences. A selection of the top 10 things is a vivid confirmation of this. “In our time, trends are more and more often set by fashion influencers, and clients are striving for a similar image, this is a new way of inspiration and self-expression,” added Aelita Solomatina, founder of Limelight Nova. Bloggers form a special world around them, and we get to know it through photos and videos on Instagram, which is characterized by its own emotional mood, tone, and style. This trend will not go away, but rather develop into something more, building an even closer connection between bloggers and fans of fashion.